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Top UK surgeons join celebs on Twitter

British Association of Aesthetic Plastic Surgeons Tweets News, Updates of Interest

London, UK- 28 July 2009- The British Association of Aesthetic Plastic Surgeons (www.baaps.org.uk), the not-for-profit organisation established for the advancement of education and practice of Aesthetic Plastic Surgery for public benefit, has recently joined the throng of celebs such as Stephen Fry and and organisations such as the Department of Health in creating a Twitter page, to update journalists and the public directly about the latest news and developments in the cosmetic world.

The BAAPS' first "tweet", announcing the publication in the British Medical Journal of a letter demanding cosmetic fillers be reclassified as prescription medicines, will be followed by further regular updates linking to new press releases, interesting articles, and occasionally, scheduled 'Q&A' sessions for the public with top surgeons.

According to Nigel Mercer, President of the BAAPS and consultant plastic surgeon, states;

"At the BAAPS we certainly try to keep up with the times and feel that this approach allows us to open a further channel of communication with the public, who -should they wish to- can 'follow' bite-size industry updates and independent advice."

Twitter will also allow the BAAPS, which represents an estimated third of aesthetic plastic surgeons in the UK, to keep journalists and even other surgeons in the loop in the run-up to this year's Annual Meeting, which will be held this September (16-18) in Cardiff. This is the first-ever conference held jointly with EASAPS, the European Association of Societies of Aesthetic Plastic Surgery.

According to Nigel Mercer;

"We've always felt strongly about promoting the highest standards in aesthetic surgery, and are proud of our track record bringing issues of safety and education to the public's attention. This exciting new avenue should help us to do it in a timely manner."

The page will be managed by Press Officers Tingy Simoes and Jennifer McGarrigle, with input from the BAAPS President and Council, as well as the admin office.

For information on cosmetic procedures or to find any BAAPS members around the UK, please visit www.baaps.org.uk. To follow the organisation on Twitter, visit www.twitter.com/BAAPSMedia

ENDS

The BAAPS (www.baaps.org.uk), based at the Royal College of Surgeons, is a not-for-profit organisation, established for the advancement of education and practice of Aesthetic Plastic Surgery for public benefit. Members undergo thorough background screening before they can join. Information about specific procedures and surgeons’ contact details can be found on the website, or by contacting their office at 020 7430 1840. Further materials can be posted to members of the public seeking specialised information. BAAPS is also on Twitter: www.twitter.com/BAAPSMedia   and Facebook: www.facebook.com/BritishAssociationofAestheticPlasticSurgeons

For all media enquiries, please contact pr@baaps.org.uk

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